MCV/DEVELOP News, events, research and jobs from the games industry
EA isn’t likely to alter its bid for Take Two in the wake of GTA’s exceptional first week of sales – and Take Two shareholders wouldn’t expect them to. That’s according to industry analyst Michael PAchter, who has told MCV that EA CEO John Riccitiello is a very savvy and …
Read More »EA: Casual games arent for everyone
Electronic Arts’ Casual Entertainment label VP Russell Arons has said that she disagrees with the idea that casual gaming needs to be for ‘everyone’ – stating that the genre can succeed by targeting niche audiences. Speaking to new MCV sister site CasualGaming.biz, Ms. Arons admitted that EA has tried to …
Read More »EA and AOL team up
Electronic Arts has agreed a partnership with AOL Sports, to market and promote its free online trivia game EA Sports GameShow. Under the terms of the agreement, AOL Sports will now feature EA Sports GameShow as part of its content – which is available to the 10.9 million unique visitors …
Read More »EA Games gets behind PC market
EA confirmed its commitment to PC gaming in the publisher’s annual European showcase on Friday. At the event the publisher showcased seven of its upcoming titles including free online gaming and PC versions of console classics. The games on display all hailed from the EA Games label – one of …
Read More »Kotick: Im worried about EA/Take Two
Activision CEO Bobby Kotick has spoken of his concern over EA’s hostile acquisition bid for Take Two – particularly the mega-publisher’s potential sports potfolio. If EA’s tender offer allows it to take over Take Two, it would own the successful – and critically lauded – 2K Sports range, alongside its …
Read More »Peter Moore: EA Sports is a league apart
EA Sports president Peter Moore has likened the marketing strength of the label to that of Hollywood movies – calling it the only real brand in video games”. In an interview with GameDaily, Moore said that EA Sports division has the opportunity to touch more people than hardcore sports gamers” …
Read More »EA co-founder quits publisher
EA chief creative officer and company co-founder William ‘Bing’ Gordon is to leave the company to join investment firm Kleiner Perkins. Gordon will keep some ties with Electronic Arts as its ‘Chief Creative Officer Emeritus’, and will "return to the company to lead periodic workshops on innovation with EA Studio …
Read More »Activision says EA ‘took the soul out of a lot of the studios it acquired’
CEO Bobby Kotick says his firm 'celebrates entrepreneurial, opportunistic, independent values'
Read More »Euro 2008 is best ever FIFA
EA has high hopes for new release UEFA Euro 2008, labelling it the best football title the company has produced in 15 years. The licensed football franchise hits shelves today (April 18th) and despite England’s abysmal failure to qualify for the real tournament, EA is confident that the quality of …
Read More »New Harry Potter game announced
EA’s Casual Entertainment Label will publish the video game version of Warner Bros movie Harry Potter and The Half Blood Prince later this year. The title will be released this autumn for Wii, PS3, Xbox 360, PS2, PSP, DS, PC, Mac and mobile. We believe that the Harry Potter and …
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