MCV/DEVELOP News, events, research and jobs from the games industry
UK video games companies have thrown cash in the face of the economic slowdown – spending an incredible 139 million on Q4 marketing as other trades tighten their belts. The huge figure has funded a deluge of above-the-line advertising in the past three months, dominating newspapers and TV ad breaks …
Read More »Tesco launches half-price sale
Tesco will tomorrow launch a half-price sale that will last throughout Christmas – but has told MCV that the promotion is not in reaction to Woolworths’ ‘fire sale’ . The firm will cut prices on around 1,000 products from now until Christmas – including non-food. The focus is firmly on …
Read More »UK retail sales continue to fall
UK retailers continue to suffer as a recent survey reports that overall sales have declined over two consecutive months for the first time in three years. The latest edition of the British Retail Consortium-KPMG retail survey reveals sales in November were down by 0.4 per cent when compared to a …
Read More »UK CHART: Call of Duty marks a month at the top
Activision Blizzard’s Call of Duty: World at War has achieved its fourth consecutive week at the top of ELSPA/GfK-ChartTrack All Formats Top 40 Chart, fending off advances from a range of new entries. No new entry lands higher than No.22, which goes to the PC version of Rockstar’s Grand Theft …
Read More »Killzone 2 dated
Sony has announced via the X-Play show on G4TV that Guerilla’s feverously anticipated gritty FPS Killzone 2 will be released in North America on February 27th. And whilst the game remains TBA in all other regions, an SCE UK spokesperson has told Videogamer that Europeans can expect to receive the …
Read More »GAME.co.uk unveils Mega Monday deals
GAME’s online portal is gearing up for Mega Monday with a series of huge offers and competitions. Monday December 8th has been highlighted by the Interactive Media Retail Group (IMRG) as the busiest online shopping day of the year, and on the day GAME will launch ‘8 magical offers at …
Read More »US: Take Two encouraged by Black Friday sales
Take Two’s chief executive Strauss Zelnick is satisfied with the company’s performance during Black Friday, but warned that healthy sales at this point do not guarantee success in December. Speaking at the Reuters Media Summit in New York, Zelnick addressed the recent Black Friday sales, stating: I think everyone was …
Read More »GAME plots French expansion to compete with GameStop
GAME CEO Lisa Morgan has told MCV that the company is confident it can tackle GameStop’s dominant presence in France. GAME’s current ten per cent share of the French market is dwarfed by fellow retailer Micromania, which claims 23 per cent of the market. Micromania is the leading independent video …
Read More »Zavvi buys direct as it cancels orders
Zavvi is the latest retailer to set up a direct buying relationship with entertainment suppliers – following EUK’s decline into administration last week. EUK previously bought and supplied products for Asda, Zavvi, Sainsbury’s, WH Smith, Morrisons and Woolworths. However, since parent company Woolworths pulled it into administration last week, relationships …
Read More »US: Xbox 360 outsells PS3 by 3-to-1
The Xbox 360 enjoyed a successful Black Friday as it recorded record-breaking sales in the US, outselling rival console PS3 by a ratio of three-to-one. Retailers reported the console’s sales were on track to outperform previous years, estimating a 25 per cent increase in hardware sales when compared to the …
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